THIS REPORT CONTAINS ASSESSMENTS OF COMMODITY AND TRADE ISSUES MADE BY USDA STAFF AND NOT NECESSARILY STATEMENTS OF OFFICIAL U.S. GOVERNMENT POLICY
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This report reviews the broker structure in Canada as one business model to exporting into Canada. Brokers assist their principals (the food manufacturers they represent) in marketing and selling their products in Canada. They help company executives and their staff to navigate through the Canadian food distribution system. The listing in this report includes brokers with offices in Ontario and/or Quebec.
Maria Arbulu
Robin Tilsworth
Market Development Reports
Agent and Broker Directory - Central Canada
Ottawa
Canada
CA11025
5/2/2011
Public
Voluntary
Agent and Broker Directory – Central Canada, May 2011
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About Food Brokers in Canada The size and population of Canada is largely responsible for defining the role and value of a broker in the market. There are unique challenges in selling a food product into Canada, largely due to the country’s geography and urbanized population as the country makes up the second largest land mass in the world, but holds only 33 million inhabitants. Overcoming these obstacles is key to succeeding in Canada. Historically, Canadian food brokers have served as the agent in helping some U.S. food companies meet these challenges. Also, many small to medium sized companies are not prepared to establish their own sales force in Canada due to the high costs in engaging a full-time employee or representative. For a number of U.S. food companies, appointing a broker has been an effective market entry strategy in achieving long term sales in Canada. Food brokers act as a representative for the food company/principal and work on a commission basis. They serve as a company’s sales force in-country and provide specialized knowledge on the market. Brokers leverage their business relationships in order to introduce new products into the food system and help in establishing key accounts for their principals. Those brokers involved in the retail trade play a pivotal role in gaining listings and negotiating reasonable listing fees for their principals with the larger grocery chains and mass merchandisers. Food Segments and Services of a Broker Brokers may specialize in selling into a particular segment or trade channel in Canada. They may cover the following channels: Retail grocery chains Mass merchandisers Distributors/wholesalers Foodservice operators and distributors Convenience drug chains Specialty food distributors Natural & organic Price clubs Food manufacturers Military installations Brokers provide a range of services; some will offer national or regional coverage, others work in smaller areas. Customarily, they make it a practice to represent food manufacturers with non-conflicting product lines as this permits the broker to build a range of product offerings to present to their prospective buyers and avoids preferential treatment on potentially competing products. As mentioned earlier, due to the size and population of Canada, brokers may request exclusivity with reference to territory, accounts, or trade channels as this helps to define the market for both the broker and their principals, as well as to the prospective Canadian buyer.
Agent and Broker Directory – Central Canada, May 2011
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Examples of broker services include: Represent new products to prospective buyers Presentations to prospective buyers and existing customers thereby establishing key accounts Liaison between suppliers, head and regional offices of customers Establish distribution channels Advise on packaging, sizing and labeling Negotiate product listing in procurement catalogues Merchandising Computerized ordering Sales data collection Handle complaints Rush unplanned orders Monitor and provide competitor activity and market intelligence Logistics facilitation, support and distribution warehouse services
FulFull service brokers offer a wider range of the above-mentioned services. Service costs Brokers are usually paid a percentage of sales. Commissions range from 3 -10 percent with five percent being the average. There are a number of conditions that may influence the rate of commission, including the demand for the product in the market and the volumes. Product lines with higher volumes have lower commission fees while those products with lower volumes are set at a higher commission rate. All fees are negotiated between the principal and the broker. As a special note, some brokers may charge a retainer fee to cover start-up costs until sales are secured or reach a predetermined amount negotiated by the broker and their principal. Examples of start-up costs include: training and educating a firm’s sales force, sales presentations, delivering samples to prospective buyers/accounts, facilitating packaging and logistical support. Other brokers may choose to waive this initial cost until they obtain the commission on the first order which could take as long as three months to over a year. Working with a broker involves costs and may not be for all companies. The following chart details advantages and disadvantages to be weighed in making a decision on whether or not to engage the services of a broker in Canada: Advantages Disadvantages Willing to handle new product lines and focused selling efforts Specific market understanding Immediate business contacts Lower overall costs Principal knows where their product is being sold. Provide customer service Commission/fees Credibility risk Resources spread among principals
Tips on Selecting and Building Broker Relationship
Agent and Broker Directory – Central Canada, May 2011
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There are brokers that prefer working with larger sized companies or larger volumes and there are those that work with smaller-to-medium sized principals. It is recommended that U.S. companies select a broker that best matches their business strategy, size, and targeted trade channels. Also, prior to making a decision the U.S. food exporter may request a referral of the broker’s clients. Canadian brokers ideally look for food manufacturers that are established either regionally or nationally in their own markets in the United States as this serves as a basis for the broker's assessment of the company’s potential success in Canada. Many prefer working with a U.S. food company with a varied offering of items, flavors and sizes. Communication is key to building a productive on-going relationship with a Canadian broker. Beforehand, U.S. companies should reach agreements on basics such as the geographical territories, trade channels, and accounts to be targeted. In addition, product training and support materials are essential tools for the Canadian broker. Sales brochures, current price lists, availability of samples, and support in participating in either national or regional trade shows all help to achieving sales in Canada. Also, setting mutually agreed sales goals help in managing both parties’ expectations. Disclaimer The listing below is not intended to be a complete of all the Canadian brokers in Central Canada nor does it constitute either a referral or an endorsement expressed or implied by the Foreign Agricultural Service of the United States Department of Agriculture. In supplying this partial listing, no discrimination is intended and no guarantee of reliability is implied. The determination of the need for broker services and the choice of a Canadian company is an important decision and should not be based solely upon this report. All potential U.S. companies should make their own independent investigation and evaluation prior to appointing a broker. ONTARIO Acosta Sales & Marketing Canada 250 Rowntree Dairy Road, Vaughan, Ontario L4L 9J7 Tel. (905)264-0466 Fax. (905)265-9131 Web. www.acosta.com Head office: Yes Year established : 1928 Total employees: 400 Type of broker : Full Service Broker Geographical coverage : National Contact: Geophrey Carruthers, Vice President of Strategic Development Email: gcarruthers@acosta.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry grocery/retail, ethnic, frozen foods, foodservice, general merchandise, health & beauty care, health foods, meat, produce, pet foods/supplies, fresh seafood, specialty and organic foods. Trade channels: grocery, mass merchandise, club, convenience, drug, military, natural & specialty distributors, retail, dollar, club, hardware.
Agent and Broker Directory – Central Canada, May 2011
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Advantage Sales & Marketing LLC (ASM) 151 Esna Park Drive, Unit # 26, Markham, Ontario L3R 3B1 Tel. (905)475-9623 Fax.(905)475-8361 Web. www.asmnet.com Head office: Yes for Canada Year established: 2000 Total employees: 280 Type of broker: Full Service Broker Geographical coverage: National Contact : Michael Aucoin, President of Advantage Sales and Marketing Canada Email: Michael.aucoin@asmnet.com Product categories: beverages (alcohol, bottled waters, fruit juices), confectionery/ snack foods, dairy/deli/bakery, dry grocery/retail, frozen foods, foodservice, natural/specialty, produce, private label. Trade channels: grocery, food service, mass merchandise, natural & specialty distributors, convenience, drug, dollar, club, hardware. Anchor Foods Inc. P.O. Box 35538, Toronto, Ontario M2L 2Y4 Tel. (416) 736-0333 Fax: (416) 781-7489 Head office: Yes Year established: 1989 Total employees: 1 Type of broker: Full Service Broker Geographical coverage: Greater Toronto Region Contact: Colin Shleifman, President Email: shleifman@rogers.com Product categories: dry foods, confectionery and snack foods. Core products- specialty and natural foods. Trade channels: independent specialty retail and gift shops. Askwith & Associates 377 Compton Crescent Oshawa, Ontario L1G 8C7 Tel. (905) 723-5652 Fax.(905) 723-9742 Head office: Yes Year established: 1993 Total employees: 5 Type of broker : Full Service Broker Geographical coverage : National Contact: G.M. (Jerry) Askwith, President Email: askwith.associates@sympatico.ca
Product categories: beverages, confectionery/snack foods, dairy/deli/bakery, dry grocery/retail, frozen foods, specialty and natural foods, private label. Trade channels: grocery, food service, mass merchandise, and drug.
Agent and Broker Directory – Central Canada, May 2011
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A.S. May Powell Corporation 2475 Skymark Avenue, Unit #1, Mississauga, ONTARIO L4W 4Y6 Tel: (905)625-9306 Ext. 260 Fax: (905)625-9413 Web : www.asmaypowell.com Head office: Yes Year established: 1917 Total employees: 30 Type of broker: Full Service Broker Geographical coverage: National Contact: Dave Hibbard, Vice President of Sales Email: dhibbard@asmp.cbpowell.com Product categories: confectionery/snack foods, dairy/deli/bakery, dry Groceries/ retail, frozen foods, general merchandise, health & beauty care, meat, produce, private label Trade channels: grocery, food service, mass merchandise, convenience, distributors, and drug. C.W. Shasky Associates Ltd. 8181 Jane Street, Unit 1, Vaughan, Ontario L4K 5P2 Tel. (905) 760-9411 Fax. (905)760-7715 Web. www.shasky.com Head office: Yes Year established: 1984 Total employees: 21 Type of broker: Full Service Large Food Broker Geographical coverage: National Contact: Jim Shasky, Vice President, Sales Email: jim@shasky.com Product categories: confectionery/snack foods, dairy/deli/bakery, dry groceries/ retail, foodservice, general merchandise, ethnic foods, industrial/ ingredients, produce, private label. Trade channels: distributors, food service, industrial, food manufacturers. Compass Food Sales Company Ltd. 260 Industrial Parkway North, Aurora, Ontario L4G 4C3 Tel: (905)713-0167 Fax: (905)713-0540 Web: www.compassfoodsales.com Head office: Yes Year established: 1974 Total employees: 35 Type of broker: Full Service Broker Geographical coverage: National Contact: Ron V. Fenwick, President Email: sales@compassfoodsales.com Product categories: confectionery/snack foods, health foods, industrial/ ingredients, produce, private label. Core products - retail and bulk dried fruits, nuts, honey and marshmallows.
Trade channels: distributors, food Service, grocery, industrial, food manufacturers, mass merchandise, produce, convenience, drug, discount, specialty, dollar, club, hardware. Concord National Inc. 2360 Meadow 2360 Meadowpine Blvd. Unit 3 Mississauga, Ontario L5N 6S2
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Tel: (905) 817-0403 Fax: (905) 817-0405 Web: www.concordnational.com Head office: Yes Year established: 1991 Total employees: 60 (National) Type of broker: Full Service Broker Geographical coverage: National/Ontario & Québec. Contact: Lindsay Weatherdon, President, Ontario Email: Lindsay.weatherdon@concordnational.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli, bakery, dry grocery/retail, frozen foods, general merchandise, health & beauty care, health foods, meats and frozen foods, organics, produce, private label, wines. Trade channels: grocery, food service, liquor/wine, club, mass merchandise, specialty, convenience, and drug. D. Howard Sales Inc. 1 Ripley Avenue, Suite 802, Toronto, Ontario M6S 4Z8 Tel. (416) 604-8379 Fax. (416) 604-0375 Head office: Yes Year established: 1995 Total employees: 5 Type of broker: Full Service Broker Geographical coverage: National Contact: David Howard, President Email: david@dhowardsales.com Product categories: dry grocery/retail, dairy/deli/bakery, non-alcoholic beverages, snack foods/confectionary, specialty & natural food products, private label. Trade channels: grocery, mass merchandise, and drug. Fittler Sales & Marketing Inc. 26 Marina Crescent, Collingwood, Ontario L9Y 5H1 Tel. (705) 293-1933 Fax. (888) 678-8584 Web. www.fittlersales.com Head office: Yes Year established: 1991 Total employees: 2 Type of broker: Food Broker Geographical coverage: Ontario & Québec Contact: Tim Fittler, President Email: timf@fittlersales.com Product categories: dry groceries/retail, natural and organic foods/ingredients. Core service – private label. Trade channels: Grocery, Mass Merchandise, & Drug.
G & G Brokers Inc. 5971 Grossbeak Drive Mississauga, Ontario L5N 6B3
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Tel.(647) 827-2002 Fax.(506) 857-0145 Web. www.ggbrokersinc.com Head office: Yes Year established: NA Total employees: NA Type of broker: Food Broker Geographical Coverage: National Contact: Gordon McGrail, President Email: gord@ggbrokersinc.com Product categories: dry groceries/retail, natural foods/ingredients. Trade channels: grocery, distributors, convenience, drug, mass merchandise, department stores. Higgins Cohn Brand Management 71 Siltontario Road, Unit 8 Woodbridge, Ontario L4L 7Z8 Tel: (905) 856-8252 Fax: (905) 856-8915 Web. www.higginscohn.com Head office: Yes Year established: 2002 Total employees: 19 Type of broker: Full Service Broker Geographical coverage: Ontario, Québec and Western Canada Contact: Sherrie Bogojevic, Director of Brand Management Email: sbogojevic@higginscohn.com Product categories: non-alcoholic beverages, dairy/deli/bakery, dry groceries, frozen foods. Core products – specialty, natural & organic foods. Trade channels: grocery and drug. Jack LaFontaine Sales Ltd. 1540 Cornwall, Suite 223, Oakville, Ontario L6J 7W5 Tel. (905) 469-0366 Fax. (905) 469-0364 Head office: Yes Year established: 1980 Total employees: 9 Type of broker : Full Service Broker Geographical coverage : National Contact: Dean Parro, Sales Manager Email: orderdesk@lafontainesales.com Product categories: dry groceries/retail, frozen foods, snack foods/confectionary, specialty & natural food products, and private label. Trade channels: grocery, mass merchandise, and drug, specialty distributors. JL International 21 East Wilmot Street, Unit 2, Richmond Hill, Ontario L4B 1A3 Tel: (905) 763-2929 Fax: (905) 763-2931 Web: www.jlinternational.ca Head office: Yes Year established: 1991 Total employees: 11 Type of broker: Full Service Broker
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Geographical coverage: Ontario Contact: Pauline Dimaria, Vice President Email: info@jlinternational.ca Product categories: non-alcoholic beverages, dairy/deli, frozen foods, meat and seafood, and packaged produce. Core products – specialty, natural and organic foods. Trade channels: food service, grocery trade and specialty distributors. Kimmel Sales Limited 126 Edilcan Drive, Unit #1, Vaughan, Ontario L4K 3S5 Tel. (905)669-2083, Ext. 222 Fax.: (905)669-5648 Web. www.kimmelsales.com Head office: Yes Year established: 1991 Total employees: 24 Type of broker: Full Service Broker Geographical coverage: National Contact: Al Champagne, General Manager Email: achampagne@kimmelsales.com Product categories: confectionery/snack foods, dairy/deli/bakery, dry groceries/retail, foodservice, general merchandise, food manufacturers, specialty and organic foods, private label. Core products – snack foods and peanut butter. Trade channels: grocery, mass merchandise, foodservice, distributors, food processors, club warehouse, discount. Madison Avenue Retail Brands Inc. 2810 Matheson Blvd. East, Suite 200, Mississauga, Ontario L4W 4X7 Tel: (905)212-9811 Fax: (905)212-9893 Web. www.madisonavenue.ca Head Office: Quebec Year established: 1989 Total employees: 10 Type of broker: Full Service Broker Geographical coverage: National Contact: Frank Maccarone, Vice President Email: maccaronef@madisonavenue.ca Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry groceries/retail, frozen foods, foodservice, general merchandise, health and beauty care, health foods, food manufacturers, ingredients, meat, produce, pet foods, fresh seafood. Core product/service - private label branding. Trade channels: grocery, club, mass merchandise, food service, distributors, specialty food distributors, convenience stores, drug stores.
Magnum Food Brokers Inc. 461 Alden Road, Unit 32, Markham, Ontario L3R 3L4
Agent and Broker Directory – Central Canada, May 2011
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Tel. (905) 474-1500 Fax. (905) 474-0466 Head office: Yes Year established: 1980 Total employees: 19 Type of broker: Full Service Broker Geographical coverage : National Contact: Steven Marshall, President Email: info@magnum-food-brokers.com Product categories: frozen foods, meats, confectionery/desserts. Core product – frozen foods for food service Trade channels: food service, food service distributors, retail, mass merchandise, drug. Marsham International Food Brokers Inc. 35 Romina Drive, Second Floor, Concord, Ontario L4K 4Z9 Tel. (905) 881-4762 Fax. (905) 881-7006 Web. www.marsham.ca Head office: Yes Year established: 1991 Total employees: 20 Type of broker : Full Service Broker Geographical coverage : Atlantic Canada, Ontario, and Québec Contact: Paul Marsham, President Email: marsham@idirect.ca Product categories: non-alcoholic beverages, confectionery/snack foods, dry groceries, frozen foods, specialty and natural foods. Trade channels: grocery, food service, mass merchandise, convenience, drug, natural distributors, natural retailers. McCormack Bourrie Sales & Marketing 160 Applewood Crescent, Suite 27, Concord, Ontario L4K 4H2 Tel: (905) 738-8511 Fax. (905) 738-4219 Web. www.mccormackbourrie.com Head office: Yes Year established: 1992 Total employees: 10 Type of broker: Full Service Broker Geographical coverage : National Contact: Paul Bourrie, President and CEO Email: paulb@mccormackbourrie.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry groceries/retail, frozen foods, foodservice, meats, produce, specialty/natural foods, private label, fresh seafood.
Trade channels: distributors, food service/ institutional supply, bakery and dairy supply, wholesalers. Michael Theodor Brokerage Inc. 2165 Williams Parkway, Brampton, Ontario L6S 6B8
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Tel. (905) 595-0409 Fax. (905) 791-0970 Web. www.mtbi.ca Head office: British Columbia Year established: 1980 Total employees: 30 (National) Type of broker: Full Service Broker Geographical coverage : National Contact: Jimmy Vaid, Vice President Email: jimmy@mtbi.ca Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry groceries/retail, frozen foods, meats, produce, specialty/natural foods, private label. Core products – specialty, natural and organic foods. Trade channels: grocery retail, distributors, mass merchandise, and specialty. Murphy’s Food Sales & Marketing 2000 Argentia Road, Plaza 1, Suite 270, Mississauga, Ontario L5N 1P7 Tel: (905) 826-3242 Fax: (905) 826-1151 Web. www.murphyfoodsales.com Head office: Yes Year established: 1996 Total employees: 9 Type of broker : Full Service Broker Geographical coverage : National Contact: Peter Murphy, Vice President Email: peter@murphyfoodsales.com Product categories: confectionery/snack foods, dry groceries, frozen foods, Core product/service – private label. Trade channels: grocery trade, mass merchandise, convenience and drug chains, wholesale/ price club chains. Premier Marketing Canada Inc. 2100 Bloor Street West, Suite 6-152 Tel. (416) 271-0746 Fax. (416) 767-8700 Head office: Yes Year established: 2002 Total employees: 1 Type of broker : Full Service Food Broker Geographical coverage : National Contact: Andre Lepine, President Email: alepine@premiermarketing.ca Product categories: dry groceries, confectionery, bakery, frozen foods, specialty/natural/organics.
Trade channels: retail grocery, mass merchandise, food service, convenience, specialty distributors.
Provision Sales & Marketing Inc. 11 Prince George Drive, Toronto, Ontario M9A 1X9
Agent and Broker Directory – Central Canada, May 2011
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Tel. (416) 225-1777 Fax. (416) 233-0981 Web: www.provisionsales.com Head office: Yes Year established: 1984 Total employees: 11 Type of broker : Full Service Food Broker Geographical coverage : Ontario Contact: Fred Marotta, President Email: fred@provisionsales.com Product categories: confectionery, dairy/deli/ bakery, meats, private label. Trade channels: food service, distributors, and specialty foods. PJB – Primeline Ontario 1120 Brevik Place, Mississauga, Ontario L4W 3Y5 Tel. (905) 625-4469 Fax: 905-625-3491 Web: www.pjbprimeline.com Head office: British Columbia Year established: 1972 Total employees: 40 Type of broker : Full Service Food Broker Geographical coverage : National Contact: Grant Huxtable, President Email: ghuxtable@pjbprimeline.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry groceries/retail, frozen foods, foodservice, meats and seafood, produce. Trade channels: distributors, food Service and institutional supply, bakery and dairy supply wholesalers.
Simon Zucker & Associates 3080 Yonge Street, Suite 5010, Toronto, Ontario M4N 3N1 Tel: (416)889-8277 Fax: (416)489-7657 Web. www.szasales.com Head office: Yes Year established: 1979 Total employees : NA Type of broker : Full Service Food Broker Geographical coverage : National Contact: Giancarlo Mincone, V.P. Sales Email: gminconer@szasales.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack, dairy/deli/ bakery, dry groceries/retail, frozen foods, general merchandise, health foods, meat, private label, fresh seafood. Trades channels: grocery, deli trade, drug store, frozen food distributors, grocery hypermarkets, mass merchandisers, and wholesale/price clubs. Skilcor Northbud 175 Nuggett Court, Brampton, Ontario L6T 5H4 Tel. (905) 501-0111 Fax. (905) 789-0243 Web. www.northbud.com
Agent and Broker Directory – Central Canada, May 2011
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Head office: Yes Year established: 1968 : Total employees: 20 Type of broker : Full Service Broker and Processor Geographical coverage : National Contact: Thomas Trenholme, President Email: ttrenholme@northbud.com Product categories: dairy/deli/bakery, dry groceries, packaged produce, Core products - meat. Trades channels: grocery, distributors, food service, distributors, mass merchandisers, wholesalers. Stefan Daniel International Marketing Corporation 4246 Golden Orchard Drive, Mississauga, Ontario L4W 3G3 Tel. (905) 238-9009 Fax. (905) 624-6823 Head office: Yes Year established: 1990 Total employees : NA Type of broker : Full Service Broker, Distributor and Importer Geographical coverage : National Contact: Mario Pascucci, President Email: mariopascucci@rogers.com Product categories: beverages (alcohol, bottled water, fruit juice), dry groceries, frozen foods, snack foods, general merchandise, specialty and natural, private label. Trades channels: grocery, food service, mass merchandise, convenience, distributors, drug, and specialty retail. Thomas, Large & Singer Inc. 15 Allstate Parkway, Suite 500 Markham, Ontario L3R 5B4 Tel. (905)265-1800 Fax. (905)851-7837 Web. www.thomaslargesinger.com Head office: Yes Year established: 1912 Total employees: 52 Type of broker : Full Service Broker Geographical coverage : National Contact: Peter Wagner, Chief Officer Email: pwagner@thomaslargesinger.com Product categories: beverages (non-alcoholic), confectionery/snack foods, dairy/deli/bakery, dry groceries/retail, frozen foods, food manufacturers/ingredients, private label, meats and fresh seafood. Core product/service – private label. Trades channels: grocery, food service, mass merchandise, distributors, food manufacturers, wholesale/price Clubs. T. McConnell Sales & Marketing Ltd. 70 East Beaver Creek Road, Suite 204, Richmond Hill, Ontario L4B 3B2 Tel.: (905)771-7300 Fax. (905)771-7304 Head office: Yes Year established: 1975 Total employees: 8
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Type of broker : Full Service Broker, Importer and Distributor Geographical coverage : National Contact: Graham McConnell, President Email: tmc@tmccsales.com Product categories: beverages (non-alcohol), confectionery, bakery, dry groceries, general merchandise. Core product/service - private label Trade channels: retail, mass merchandisers, drug, and wholesale/ price clubs Westrow Food Group 1099 Kingston Road, Pickering, Ontario L1V 1B5 Tel. (905) 839-9982 Fax.(905) 839-1117 Web. www.westrow.com Head office: British Columbia Year established: 1985 Total employees: 35 Type of broker : Full Service Broker and Importer Geographical coverage : Western Canada, Prairies, & Ontario Contact: John Brayiannis, Key Account Manager Email: jbrayiannis@westrow.com Product categories: bakery, deli/dairy, dry groceries, frozen foods, specialty, meat and seafood, produce. Trade channels: grocery chains, mass merchandise, and wholesale/ price clubs. William M. Dunne & Associates Ltd. 10 Director Court, Suite #300, Woodbridge, Ontario L4L 7E8 Tel. (905)856-5240 Fax. (905)856-5241 Head office : Yes Year established : 1964 Total employees: 30 Type of broker: Full Service Broker Geographical coverage: Ontario Contact: Bob Brema, President Email: bbrema@wmdassoc.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dry grocery/retail, frozen foods, foodservice, general merchandise, health & beauty care, health foods, pet foods/supplies, private label, specialty foods. Trade channels: grocery, food service, mass merchandise, convenience, drug, clubs, distributors. QUEBEC Acosta Canada 1700 Lionel Bertrand Blvd., Boisbriand, Quebec J7H 1N7 Tel. (450)435-1000 Fax. (450)435-1763 Web.: www.acosta.com Head office: Florida Year established: 1928 Total employees: 400
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Type of broker : Full Service Broker Geographical coverage : National Contact: Mike McKinley, Executive Vice President Email: mmkinley@acosta.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry retail groceries, ethnic, frozen foods, foodservice, general merchandise, health foods, meat, produce, pet foods/supplies, fresh seafood, specialty, organic, health and beauty care. Trade channels: grocery, mass merchandise, club, convenience, drug, military, natural and specialty distributors, retail, dollar, club, and hardware. Advantage Sales & Marketing LLC (ASM) 1 Place Laval, Bureau #350, Laval, Quebec H7N 1A1 Tel: (450)975-2525 Ext. 223 Fax: (450)975-7766 Web: www.asmnet.com Head office: No Year established: 2000 Total employees: 280 (National) Type of broker: Full Service Broker Geographical coverage: National Contact : Michael Aucoin, President of Advantage Sales and Marketing Canada Email: Michael.aucoin@asmnet.com Product categories: beverages (alcohol, bottled waters, fruit juices), confectionery/ snack foods, dairy/deli/bakery, dry retail groceries, frozen foods, foodservice, health and specialty foods, produce, and private label. Trade channels: grocery, food service, mass merchandise, natural and specialty distributors, convenience, drug, dollar, club, and hardware. Alimentation Impact Inc. 145 Montee de Liesse, Bureau #3, St-Laurent, Quebec H4T 1T9 Tel. (514)737-2977 Fax. (514)737-9967 Web: www.alimentationimpact.qc.ca Head office: Yes Year established: 1990 Total employees: 17 Type of broker : Full Service Broker Geographical coverage : Québec and Western & Northern Canada Contact: Charles S. Tanguay, President Email: ctanguay@qc.aira.com Product categories: dairy/deli/bakery, frozen foods, foodservice, general merchandise, meat, private label. Trade channels: grocery, food service, mass merchandise, wholesalers/ distributors, vending trade. Bellemont Powell 1570 Ampere Street, Suite 508, Boucherville, Quebec J4B 7L4 Tel. (450) 641-2661 Fax. (450) 641-6516 Web. www.bellemontpowell.com
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Head office: No Year established: 1968 Total employees : 21 Type of broker: Full Service Food Broker Geographical coverage: Québec Contact: Dino Farrese, Vice-President Email: dfarrese@bellemontpowell.com Product categories: deli/bakery, dry groceries, fresh seafood, meats, natural and organic, frozen foods, general merchandise, produce. Trade channels: grocery retail, mass merchandise, and wholesalers/ distributors. Clark St. Jean Added Value Solutions Inc. 4304 Boul. Grande Allee, Boisbriand, Quebec J7H 1M9 Tel: (450)977-2061 Fax: (450)971-4054 Head office: Yes Year established: 1992 Total employees : NA Type of broker : Full Service Broker Geographical coverage : National Contact: Tim Clark, President Email: timc@csjavs.com Contact: Marc St. Jean, President Tel: (450)979-6667 Email: marcs@csjavs.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/bakery, dry groceries, retail, frozen foods, health foods Trade channels: mass merchandisers, wholesale/price clubs. Core service – sales to warehouse, clubs and mass merchandisers. Concord National Inc. 345 Samson B 345 Samson Blvd, Room 202, Ste-Dorothee, Laval, Quebec H7X 2Z7 Tel. (450) 969-5444 Fax. (450) 969-3468 Web. www.concordnational.com Head office: Ontario Year established: 1991 Total employees: 48 (National) Type of broker: Full Service Broker Geographical coverage: National. This office covers Québec
Contact: Sebastian Descoteaux Email: sebastian.descoteaux@concordnational.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/bakery, dry retail groceries, frozen foods, general merchandise, health and beauty care, health foods, meats and frozen foods, organics, produce, private label, wines. Trade channels: grocery, food service, liquor/wine, club, mass merchandise, specialty, convenience, and drug.
Agent and Broker Directory – Central Canada, May 2011
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Integra Brand Management 720 Disraeli Place, Laval, Quebec H7W 4E3 Tel. (514) 448-2619 Fax. (514) Web.www.integrasalesandmarketing.com Head office: Yes Year established: 1989 Total employees : 10 Type of broker : Full Service Broker Geographical coverage : British Columbia, Ontario and Québec Contact: Mark Blumenthal, President Email: mark@integraBrandManagement.com Product categories: confectionary, dairy/deli/bakery, dry groceries, snack foods. Core products – specialty, natural and organic foods. Trade channels: grocery, mass merchandise, natural and specialty distributors. Lexam Canada Inc. 8725 Pascal Gagnon, Suite 100, Montreal, Quebec H1P 1Y5 Tel. (514) 323-7440 Fax. (514) 323-1419 Web. www.lexsam.com Head office: Yes Year established: 2004 Total employees: 11 Type of broker : Full Service Food Broker Geographical coverage : National Contact: Sammy Vizzi, President Email: Sammy@lexsam.com Product categories: confectionary/desserts, ethnic foods, frozen foods, ingredients, meats and seafood, snack foods. Trade channels: food service, distributors, restaurant chains and food manufacturers. Madison Avenue Retail Brands Inc. 700 Bord du Lac, Dorval, Quebec H9S 2B8 Tel: (514)631-2795 Fax: (514)631-5795 Web: www.madisonavenue.ca Head office: Yes Year established: 1989 Total employees: 10 Type of broker: Full Service Broker Geographical coverage : British Columbia, Ontario and Québec
Contact: Stan Vincelli, President Email: vincellis@madisonavenue.ca Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dairy/deli/ bakery, dry groceries/ retail, frozen foods, foodservice, general merchandise, health and beauty care, health foods, food manufacturers, ingredients, meat, produce, pet foods, fresh seafood. Core product/service - private label branding. Trade channels: grocery, club, mass merchandise, food service, distributors, specialty food
Agent and Broker Directory – Central Canada, May 2011
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distributors, convenience stores, drug stores. Nanni-Marketel Inc. 125, rue Ganon, bureau 202 Montreal (St. Laurent), Quebec H4N 1T1 Tel. (514) 389-2553 Fax.(514) 389-6654 Web. www.nannimarketal.com Head office: Yes Year established: 1990 Total employees: 16 Type of broker: Medium Full Service Broker Geographical coverage : Québec Contact: Andre Leclerc, President Email: info@nannimarketel.com Product categories: bakery, meats, frozen foods, foodservice, packaged Produce. Trade channels: grocery, food service, distributors, mass merchandise. Pieral Food Brokers Ltd. 535, rue Samuel-de Champlain, bureau 230 Boucherville, Quebec J4B 6B6 Tel: (450) 655-1211 Fax: (450) 655-6090 Head office: Yes Year established: 1991 Total employees: 18 Type of broker: Small Full Service Food Broker Geographical coverage : Québec Contact: Mr. Alain Hamel, Président Email: info@pieral.ca Product categories: bakery, meats, frozen foods, foodservice, packaged produce. Trade channels: grocery, food service, distributors, mass merchandise. Post Inc. 6855 Avenue de L’Epee, Suite 301 Montreal, Quebec H3N 2C7 Tel. (514) 738-4477 Fax. (514) 738-3223 Web. www.postinc.com Head office: Yes Year established: 1898 Total employees: 100 Type of broker : Full Service Food Broker Geographical coverage : Québec and Eastern Canada Contact: Jeffrey Post, President Email: jpost@postinc.com Product categories: beverages (alcohol, bottled waters, fruit juices), confectionery/ snack foods, dairy/deli/bakery, meats, frozen foods, foodservice, produce. Trade channels: food service and distributors. Thomas, Large & Singer Inc.
Agent and Broker Directory – Central Canada, May 2011
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2050 boul. Industrial, Chambly, Quebec J3L 4V2 Tel. (450) 658-7501 Fax.(450)658-9586 Web. www.thomaslargesinger.com Head office: Ontario Year established: 1912 Total employees : 2 in Quebec Type of broker : Full Service Food Broker Geographical coverage : National Contact: Claude Charlebois, General Manager, Québec Division Email: ccharlebois@thomaslargesinger.com Product categories: beverages (non-alcoholic), confectionery/snack foods, dairy/deli/bakery, dry groceries/retail, frozen foods, food manufacturers/ingredients, private label, meats and fresh seafood. Trades channels: grocery, food service, mass merchandise, distributors, food manufacturers, wholesale/price Clubs. Van de Water-Raymond Ltd. 2300 Monterey Road, Laval, Quebec H7L 3H9 Tel: (450)688-7580 Fax: (450)681-7775 Web.www.vandwaterraymond.com Head office: Yes Year established: 1961 Total employees: 150 Type of broker: Full Service Broker Geographical coverage: National Contact: Jean-Yves Milot, V.P. & General Manager, Grocery Division Email: milotjy@vandewaterraymond.com Contact: Stephane Raymond, VP of Sales & Marketing, Natural and Organic Email: raymonds@vandewaterraymond.com Product categories: beverages (alcohol, bottled water, fruit juice), confectionery/snack foods, dry Groceries/retail, frozen foods, foodservice, general merchandise, natural and organic, health and beauty care, health foods, pet foods/supplies, private label. Trade channels: grocery, food service, mass merchandise, distributors, convenience, drug, dollar, club, hardware.
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